Cal Coastal Rural Development Corporation.< >
To develop a plan to guide organizational sustainability and growth.< >
In 2014, California Coastal Rural Development Corporation (Cal Coastal) partnered with FUND Consulting to develop a Strategic Plan to guide the organization’s strategic growth and development for through 2017. Using guiding questions to frame the project, FUND conducted key informant interviews with Board, Strategic Planning and Loan Committee, and management team members, distributed a staff survey, and collected and analyzed secondary data to complete an environmental scan and SWOT analysis. Findings were then presented to Cal Coastal’s Board and management during a strategy development session. The result was a set of goals with related strategies and objectives with timelines set to monitor progress toward goals.